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Project Overview

Formerly ZippyKid, the company needed a more grown up identity. Vid Luther, Founder and CEO, got in touch with us for his new vision of a company he’d watched grow up over three years.

Working closely with the Zippykid team, we came up with a slew of names and visual treatments. The main goal was to smarten up the identity while maintaining the fun and approachable attitude that had served them so well. Pressable was born.